Freedom Unleashed

Ahhhh, the joys of freedom; my freedom.

Raising two amazing sons was the joy of my life. In fact, I tell my boys that I was truly born when they were born. And that’s the truth.

Late evenings overseeing homework; rising and shining early in the morning cooking their breakfasts; hours in the kitchen preparing family dinners; countless days juggling the social and sports calendars and attending events; and ongoing chores of cleaning, laundry and the like. Add that to owning and running a successful business; I had a full plate.

Comfort Zones Don’t Fill My Heart

My heart is full.

It’s a good thing, since it’s February; the month that celebrates the heart.

I have a good friend and client who ponders the question of why we have all deemed the heart the center of our emotions. After all, he says, it’s simply a beating organ.

At some point in our history, right or wrong, the heart has taken on the burden of being home to our most personal emotions. A text message of “I love you” is often accompanied by a heart. The confession of “I don’t have hate in my heart” is followed by admiration. And uttering “My heart is yours” is about the sweetest thing we can ever say. Even a faster heartbeat is associated with falling in love.

A Funny Thing Happened on the Way to Digital

A funny thing happened on the way to distributing one of DDCC's prized digital newsletters. The employees asked for it in print too.

DDCC’s original assignment was clear: Interview, write, design and produce a compelling and visual digital employee newsletter for 300 recipients inside this West Coast-based high-tech engineering firm. The company’s inside team had been putting together the newsletter themselves for the past two years using bits and pieces submitted from employees.

DDCC’s charge was to “kick it up a notch,” bring a journalistic, non-biased approach, add customer, department and employee profiles and brand and update the design. DDCC was asked to interact with the internal staff for their input, yet allow them to finally do their day jobs versus spending so much time on the newsletter—all requested within a strict corporate budget.